As a food truck owner, you probably focus on your food, location, and profits. But what about the customer experience? That’s where digital menus and mobile ordering step in.
Changing customer expectations
Today’s consumers use their phones for everything—ordering taxis, shopping, booking tables. Why should your food truck be any different?
Recent studies show 78% of millennials and 84% of Gen Z prefer places with digital ordering options.
"When I see a food truck with phone ordering, I know I’ll save time and skip the line. That’s a game-changer for me." – Julien, 29, food truck regular
The benefits of digital menus
1. A better visual experience
Photos, detailed descriptions, allergens, and suggestions—all in one place.
2. More transparency
Customers care about what they eat. A digital menu shows ingredients, sources, and nutrition info.
3. Always accessible
Check the menu anytime, even before arrival. Translate it, adapt it—it’s flexible and inclusive.
Mobile ordering: the real game-changer
1. Say goodbye to long lines
No one likes to wait. Mobile orders reduce friction and increase satisfaction.
2. Higher basket size
Customers take time to explore offers and add extras. That means 17% more revenue on average.
3. Real-time tracking
Notifications let customers know when their food is ready—no need to ask, no stress.
"Getting notified when my meal is ready makes my lunch break so much smoother." – Marie, loyal customer
Food Trucker: built for better experiences
- Create a beautiful, branded menu with photos and customization
- Generate a unique QR code to link to your digital menu
- Offer multiple payment methods (SumUp, Stripe, cash)
- Send real-time order updates
- Collect minimal data while ensuring security
Proven results
- +22% daily orders
- +15% basket size
- -40% wait time
- 92% customer satisfaction rate
Conclusion: Customer experience is your new edge
In today’s competitive market, great food isn’t enough. Memorable experiences are what build loyalty and word-of-mouth. Want to modernize your food truck and delight your customers? Let Food Trucker help you do just that—in a few clicks.
